Daniel Kereopa switches off in Raglan to support Earth Hour

Some of New Zealand’s most iconic sporting heroes announced today they will be switching off for Earth Hour – the global lights out event for action on climate change.

The sports stars are plunging into darkness at 8.30pm on Saturday 27 March to inspire Kiwis to take part on the night, and to make simple lifestyle changes to reduce their environmental impact.

Rowing duo Georgina Earl (nee Evers-Swindell) and Caroline Meyer (nee Evers-Swindell), rugby player Conrad Smith, golfer Michael Campbell, windsurfer Barbara Kendall, pro-surfer Daniel Kereopa and cricketer Brendon McCullum are all supporting Earth Hour.

They’ll each be celebrating in their own way with family and friends – except for Conrad Smith. Conrad will be under lights playing for the Hurricanes at 8.30pm on Saturday but fans will be joining him there after turning off lights and appliances at home. Wellington Rugby Football Union has promoted the game as a way to take part in Earth Hour. Although the lights will stay on, the spirit of Earth Hour will be well and truly present at the Westpac Stadium.

The sports stars are also all ambassadors for Project Litefoot, which aims to ensure that future generations are able to enjoy the clean, green surroundings and natural resources that most New Zealanders take for granted.

Barbara Kendall said she was participating in Earth Hour because, “I’m worried about the impact our lifestyles are having upon the sea. I want my children to enjoy the things I have. We need to face up to reality and New Zealanders really can lead by example.”

Caroline Meyer said, “We need to look after our environment so that is preserved not only for our enjoyment, but for future generations. Earth Hour is a time to reflect on what each of us can do.”

Daniel Kereopa, from Raglan, credits his career on the waves with his passion for protecting the planet. He said, “I love the ocean. It has taught me everything I know respect, honesty. It’s my duty to fully respect the environment and to encourage others to do the same. Earth Hour is a great start!”

“Maori culture is closely connected to the land. I see it as my responsibility to look after the land, to pass it onto the next generation,” said Michael Campbell. “Earth Hour gives us a moment to think about this and take action in our lives.”

WWF-New Zealand Executive Director Chris Howe welcomed the support of the Project Litefoot ambassadors. “Sports stars are role models for many New Zealanders. We rightly celebrate their successes on the international stage, and they should also be applauded for doing their bit to protect New Zealand – and inspiring others to do the same. ”

The Kiwi sports stars are in good company. Some of the world’s leading football players are supporting Earth Hour this year, including Italian world football champion, Francesco Totti, Austrian international, Roland Linz, and former England representative, Graeme Le Saux, who are all showing their support for action on climate change. A host of other international sporting identities have also lent their support including NFL star Tom Brady, NBA hero Steve Nash, and Australian basketball world champion, Lauren Jackson.

Press Release: WWF, 23 March 2010

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